Leap Sports

2013

Leap Sports is a new charity organisation that champions equality and inclusion for all in Scottish sports.

We developed a bold, simple and dynamic identity. The A has been adapted into a stylised up arrow, signifying not only movement but also progress.

A series of promotional materials were then created to strengthen the LEAP brand identity. Each of these uses an inspiring statement containing the ^ element from the logo, which helps reinforce the brand name and identity, even when it doesn’t appear.

A series of promotional materials were then created to strengthen the LEAP brand identity. Each of these uses an inspiring statement containing the ^ element from the logo, which helps reinforce the brand name and identity, even when it doesn’t appear.

Haiwyre–

Est. 2007

ahoy@haiwyre.com

+44 (0)141 363 3684

Hayburn Studios, 23 Burgh Hall Street
Glasgow G11 5LN